Our Story
It's All About the Ride
Fresh Bike Service, Inc. is working to raise the level of customer service standards and expectations for cyclists in the Atlanta area. We focus on riders, work with agility and passion, and prioritize community involvement.
How We Started
Founded in 2008 by Shawn Brunner after returning from Colorado, where he served as Assistant Operations Manager at Yeti Cycles overseeing quality control. Fresh Bikes started as a mobile bike service operating from Shawn's truck.
In 2011, we opened our brick-and-mortar location in Roswell's Holcomb Bridge Crossing shopping center — right next to Big Creek Park Mountain Bike Trails. The proximity to the trails means we're always connected to the riding community.
Today, Fresh Bikes is Atlanta's premiere bike shop and Family Ride Center, partnering with the best brands in the industry and offering a demo program that's one of the largest on the East Coast.
The Fresh Crew
Shawn Brunner
Owner & Founder
18+ years in the bike industry. Former Assistant Operations Manager at Yeti Cycles. Published cycling articles, wrote owner manuals, and produced the instructional maintenance DVD "Wrenched." Served on the RAMBO-SORBA Board of Directors. Nominated for Roswell's 10U40 recognition.
Bill Langham
Team Member & MTB Vets Founder
Retired Army First Sergeant with 22+ years military service as Airborne Ranger. Deployed during Desert Shield/Desert Storm, Kosovo, Iraq, and Afghanistan. Founded MTB Vets to support veteran mental health through mountain biking and trail therapy.
MTB Vets
Supporting our veterans through mountain biking
Exclusively for our veterans. It's an honor and privilege to provide our veterans an outlet to seek health, happiness, and purpose through a mountain biking community of comrades. The trail challenges the body, stimulates the mind, and soothes the soul.
Contact MTB VetsFresh Gives Back
Community is at the heart of everything we do. We proudly support: